Posted by Kelby Carr in featured, social networking on 12 18th, 2009 | View Comments

PR Nightmares: Salvation is in the Reaction

PR Nightmares: Salvation is in the Reaction
I’ve been pretty disappointed by PETA’s response to the PR nightmare they created when they decided to spam several moms this week. Since my last post, PETA Fail, or How Not to Spread the Word on Twitter, I have learned that they also used email and Facebook fan pages to continue their spam....
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Posted by Kelby Carr in featured, pets, twitter, web 2.0 on 12 17th, 2009 | View Comments

PETA Fail, or How Not to Spread the Word on Twitter

PETA Fail, or How Not to Spread the Word on Twitter
It aggravates and saddens me that there are still so many major household names that know Twitter is hip, so they jump in and use it without the slightest thought to how to properly engage on Twitter. Yesterday, PETA did what can only be described as using the same tactic as porn and get-rich-quick spammers...
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